CRM Executive Role in West Yorkshire – Hybrid Working

Are you passionate about driving customer engagement and retention through data-driven strategies? A prestigious and fast-expanding business in West Yorkshire is seeking a talented CRM Executive to join their dynamic team. This role offers the flexibility of hybrid working, allowing you to balance office presence with remote work.

Why This Role Stands Out:–

• Flexibility: Enjoy the benefits of hybrid working, giving you the freedom to work from home while still being part of a collaborative office environment.

• Professional Growth: Work closely with a seasoned CRM Manager, gaining invaluable insights and experience in the field.
• Impactful Work: Play a crucial role in shaping and optimising email campaigns that directly influence customer engagement and retention.
• Competitive Salary: Earn between £25k – £40k, commensurate with your experience and expertise.

Key Responsibilities:–

• Email Campaign Execution: Support the execution and optimisation of email campaigns, including automations, ensuring they are effective and engaging.
• Data Analysis: Utilise Customer Data Platform (CDP) tools to analyse customer data, identifying trends and patterns that can enhance campaign performance.
• Reporting: Generate regular reports on key email marketing metrics and present findings to the CRM Manager, providing actionable insights.
• Strategy Implementation: Assist in the implementation of data-driven strategies aimed at improving customer engagement and retention.

Skills and Experience Required:

• Copywriting: Must be an effective copywriter with a knack for creating compelling and persuasive email content.
• A/B Testing: Experienced in A/B testing to determine the most effective email strategies.
• Email Marketing Expertise: In-depth knowledge of email marketing best practices and current trends.
• Analytical Skills: Strong analytical skills to interpret customer data and derive actionable insights.

This role is perfect for a driven individual who thrives in a fast-paced environment and is eager to make a significant impact on customer engagement strategies. If you possess the skills and experience outlined above, this could be the ideal next step in your career.